
LEAP Listens
LEAP Listens is a bitesize podcast hosted by Sara MacGregor and Roger Cayless who are both leaders in Employer Branding, Candidate Experience and Recruitment Marketing. In this ongoing series of podcasts they tackle client and industry themes and along the way host expert guests who provide opinion, stories and advice on the world of ‘people communications’.
LEAP Listens
Making employer branding more human with Mark Horley
In this episode, we’re joined once again by Mark Horley, Co-Founder at Tonic, to talk about the balance between data and creativity in employer branding. From a worried teddy bear to a twitter powered vending machine, Mark shares why emotional connection still matters, even in a data led world.
LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk